The tragic news of Stephen ‘tWitch’ Boss committing suicide arrived on December 13, 2022. The world was thrown into a pit of sadness as it was not believable. Boss was always making people laugh and dance throughout his time at The Ellen DeGeneres Show. The host herself was broken and brought to tears after the tragic development. She shared numerous videos and photos to remember her late friend. Boss is survived by Allison Holker and their three children — son Maddox, 6, and daughters Weslie, 14, and Zaia, 3. However, he is far from being forgotten. Gap has decided to honor the late dancer.
The 40-year-old late television personality is the star of a new Gap campaign. Well, before his passing away in 2022, Boss showed off his modeling skills in an ad for Gap. It is a limited-edition collaboration with The Brooklyn Circus. In these images, one can see Boss sporting a vintage-inspired letterman jacket with the year 1969 on the chest. Moreover, this is a subtle nod to Gap’s launch date. It was founded by Donald Fisher and Doris F. Fisher. In other pictures, he wears a white button-up shirt teamed and a wide-brimmed hat.
Gap honors Stephen ‘tWitch Boss’
The company released a press statement remembering Boss. It reads, “The Brooklyn Circus and Gap share in the heartbreaking loss of beloved icon Stephen ‘tWitch’ Boss, who was a longtime supporter of the Brooklyn Circus community, [founder] Ouigi Theodore’s work and a core part of this campaign thanks to his personal friendship with Ouigi Theodore.” Moreover, his wife Holker also appreciated Gap for the images.
Moreover, Holker remembers her husband in a post. She writes, “To my husband, best friend, babe, Chee-chalker, Superman and father of my children I LOVE YOU FOREVER and ALWAYS! We will forever remember you as the true beacon of light that you were and we will continue to cast your light and love throughout the world. Thank you for our incredible memories and our beautiful life shared together.”
Holker says in the press release, “When Stephen and I first saw his images from the campaign, it brought tears to our eyes. He was so moved by how they captured his true essence, and he was excited for the world to see them. We pay tribute to Stephen’s life by sharing these images in homage to the joy and light be brought to everyone around him.” However, it does not end here. The two companies are going to support 988 Suicide & Crisis Lifeline by donating to Vibrant Emotional Health in Boss’ honor.