After surveying costumers in Florida back in 2018, McDonald’s is set to explore the U.S market even more. It’s fascinating how this famous American fast food will upgrade its menu with multiple international items all at once.
McDonald’s vice-president, Linda VanGosen, is certainly favourable of Menu Innovation. It was reported that she was amazed by the commitment and consistency of every McDonald’s outlet in the world.
Irresistible Menu Innovation
As anticipated, McDonald’s Menu Innovation is not only about McVegan or meatless menu. There is going to be an addition of four international favourite snack items; bringing a refreshing change from the monotonous food items.
These McDonald’s Menu Innovation snacks are not offered to create a buzz for a limited time. It is reportedly upgrading the menu to increase speed and build efficiency with the inclusion of international favourites.
McDonald’s unveil the delicacies
Stroopwafel McFlurry: A creamy Vanilla soft serve combined with a rich caramel swirl, is a real Dutch treat.
An authentic Dutch Daelmans Stroopwafel is made from thin layers of baked dough, with a surprising caramel syrup filling in the centre.
Cheesy Bacon Fries: Inspired from Australia, these are French fries topped with chopped Applewood Smoked bacon and real cheddar cheese sauce.
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Grand McExtreme Bacon Burger: A dish originated from Spain; is made up of 100% fresh beef topped with real Gouda cheese, thick slices of Applewood smoked bacon, smoky McBacon sauce, and slivered onions. It is served on a freshly roasted sesame seed bun.
Tomato Mozzarella Chicken Sandwich: a Canadian origin that is made up with juicy chicken and grilled or crisp white meat. It is topped with creamy mozzarella cheese, herb sauce, slivered onions, sliced Roma tomatoes and fresh lettuce leaves.
Taking about the Menu Innovation, Sam Oches, Editorial director of Food News Media, brings to notice:
“These are easy to do, fairly easy builds. They might see it as… an easy marketing without stretching the operations too much.”