As February 11, 2024, approaches, the sporting world’s eyes turn towards Allegiant Stadium in Las Vegas, Nevada, for Super Bowl 2024. This year’s championship tussle between the American Football Conference (AFC) champion Kansas City Chiefs and the National Football Conference (NFC) champion San Francisco 49ers promises to be a historic event, marking the first time the NFL’s pinnacle game is held in Las Vegas.
The Chiefs, led by Patrick Mahomes and Travis Kelce, are on the brink of securing another championship, marking their fourth Super Bowl appearance in the last five seasons. On the other side, the 49ers, aiming to clinch their first title since 1995, are back in the spotlight for their third Super Bowl in the last 12 years.
Amid the clash of these titans, the anticipation for the Super Bowl 2024 commercials and the Taylor Swift and Travis Kelce storyline adds layers of intrigue to the event, with projections suggesting viewership could eclipse the 115 million mark set in 2023. Advertisers have taken note, with the average cost for a 30-second commercial slot soaring to $7 million.
Kickoff and Halftime Spectacle: What to Expect from Super Bowl 2024?
The game is set to commence on Sunday, February 11, 2024, just after 6:30 PM ET / 3:30 PM PT, with the halftime show anticipated to start approximately 100 to 120 minutes after kickoff. This timing accounts for the pregame performances of “America the Beautiful” and the National Anthem, with the NFL expertly synchronizing events to ensure a seamless transition to game time.
Halftime Show Starring Usher: A Musical Odyssey
In a move that continues the NFL’s recent tradition, the 2024 Halftime Show will spotlight the illustrious Usher, marking the third consecutive year featuring icons from the realms of hip-hop and R&B. Usher’s selection underscores the league’s commitment to high-energy, culturally resonant performances, following in the footsteps of past luminaries like Dr. Dre, Snoop Dogg, Kendrick Lamar, Mary J. Blige, 50 Cent, and Rihanna. The show, presented by Apple+, is anticipated to be a blend of spectacular artistry and dynamic collaborations, building on Usher’s previous Super Bowl cameo during the Black Eyed Peas’ 2011 performance.
if the superbowl was a visual contest they’d win it pic.twitter.com/aomjAiVNDY
— nini (@SCUDERIAFEMBOY) February 11, 2024
How and Where to Watch Super Bowl 2024?
Super Bowl 2024 will be accessible via CBS on traditional television and through streaming on Paramount+. Paramount+ subscribers, regardless of their plan, can enjoy the game alongside other hit programs. For those without cable or a Paramount+ subscription, a one-week free trial is available, offering a perfect opportunity to catch the Super Bowl 58 action.
Additionally, cable streamers like YouTube TV and Hulu with Live TV will broadcast the game for U.S. viewers. International fans haven’t been left out, with the NFL providing a comprehensive list of channels across the globe, from Andorra to Zimbabwe, ensuring everyone can partake in the excitement of the Chiefs vs. 49ers showdown and the captivating halftime show with Usher on Apple TV+.
Final Thoughts
Super Bowl LVIII is more than just a game; it’s a cultural phenomenon that brings together sports, music, and entertainment in a spectacle unrivaled in its scope and appeal. Whether you’re tuning in for the high-stakes competition, the commercials, or the halftime show, this event promises to deliver unforgettable moments. With various viewing options available, fans around the world can experience the thrill of the game and the magic of the halftime show from the comfort of their homes or wherever they may be.
