Upholding Objectivity and FTC Guidelines in Entertainment Coverage
At Hiptoro, we are committed to maintaining an environment of respect and objectivity. We strictly prohibit personal attacks against individuals or companies in the industries we cover, as well as our industry colleagues. Our reporting, particularly sensitive topics, is consistently based on facts and impartiality.
In line with the Federal Trade Commission (FTC) guidelines, our video game reviews always specify the platform the game was played on and the provider of the game copy, if one was provided. We also consider and clearly state any platform-specific or regional factors. All disclaimers and disclosures are conspicuous and straightforward to ensure transparency.
We further uphold the principle of objectivity by keeping our editorial and review teams separate. For instance, a writer who is invited to a set visit or junket will not be assigned to review that specific film. This approach allows us to keep our criticism and editorial work independent from studio access/relationships and our monetization teams.
Credit Attribution and Permission Acquisition
When referencing assets or news from sources other than official studios or their PR affiliates, we always link back to the original sources. This practice aligns with our commitment to contributing to the online publishing ecosystem and upholding the best journalism practices.
We take the additional step of acquiring written permission and providing due credit for images and non-official art. We firmly believe in respecting and acknowledging the work of artists in all our publications.
Prudent Handling of Spoilers
We handle spoilers with the utmost discretion. We honor all embargoes for previews and reviews and refrain from publishing spoilers until we have the requisite permission or the content is released. For major or sensitive spoilers, we keep them out of headlines and images for a significant amount of time to prevent inadvertent exposure.
Our mission is to enhance, not spoil, the entertainment experience for our readers. If a publication contains spoilers during the release window, we will include a prominent spoiler warning at the top of the article.
For any corrections or update requests, we encourage you to reach out to us at [email protected]. As a platform adhering to Google’s Expertise, Authoritativeness, and Trustworthiness (E-A-T) principles, we are dedicated to offering accurate, relevant, and respectful content.
